by Lamae Weber | Nov 6, 2024 | Insight Communication, Market Research, Qualitative Research, Recruiting, Technology, Virtual Environment, Webinar
Our 7th annual Future Trends in Research and Technology webinar brought together leaders in the market research industry to discuss how innovations are reshaping the field. Featuring Barry Jennings from Microsoft, Charlie Rader from Procter & Gamble (P&G),...
by leresearch | Feb 2, 2024 | Market Research, Qualitative Research, Quantitative Research, Technology, Virtual Environment
Recipe for the perfect qual panel Step Six: How to Make it Happen Welcome back to our ongoing series uncovering the key ingredients behind the perfect qualitative panel. In this edition, we’re diving into the behind-the-scenes elements that make the process...
by leresearch | Nov 29, 2023 | Insight Communication, Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Virtual Environment
Recipe for the perfect qual panel Step Five: Quality Control for Qualitative Excellence To ensure the success of your qualitative research, maintaining high quality-control is imperative across all industries. But don’t worry, you’ve made it this far. By...
by leresearch | Jun 6, 2023 | Consumer Psychology, Insight Communication, Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Virtual Environment, Webinar
Unleashing the Power of MROCs to Achieve Better Business Insights The concept of research has evolved significantly, moving towards a hybrid approach that combines qualitative and quantitative methods. This shift has been influenced by various factors, with COVID-19...
by leresearch | Feb 7, 2023 | Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Virtual Environment, Webinar
A Prescription for Better Research in 2023: How to Make In-Person Healthcare Research Safe and Effective When the pandemic began in March of 2020, our industry had to (quickly!) figure out how to continue conducting research when stay-at-home orders were...
by leresearch | Sep 23, 2021 | Focus Groups, Market Research, Qualitative Research, Technology, Virtual Environment
Covid-19 Changed the Way We Conducted Research Covid-19 impacted the market research industry in a countless number of ways. L&E Research, like many other qualitative research firms that offer in-person facility solutions, saw a drastic decline in face-to-face...
