by Lamae Weber | Nov 6, 2024 | Insight Communication, Market Research, Qualitative Research, Recruiting, Technology, Virtual Environment, Webinar
Our 7th annual Future Trends in Research and Technology webinar brought together leaders in the market research industry to discuss how innovations are reshaping the field. Featuring Barry Jennings from Microsoft, Charlie Rader from Procter & Gamble (P&G),...
by Lamae Weber | Nov 1, 2024 | Consumer Psychology, Insight Communication, Market Research, Technology
This fall, we’ve attended some of the most anticipated events of the year: ESOMAR Congress, Insights Association’s CRC, and The Society of Sensory Professionals’ (SSP) Annual Conference were an opportunity to connect with new people, unveil our new brand identity, and...
by leresearch | May 29, 2024 | Insight Communication, Market Research, Qualitative Research, Quantitative Research, Technology
The Business of What’s Next: Anticipating Disruptions in Market Research Business as usual now means anticipating what’s next. Advancements in insights come with other considerations that can be as disruptive as the technology itself, such as new processes,...
by leresearch | May 29, 2024 | Focus Groups, Market Research, Qualitative Research, Quantitative Research, Technology
Elevating Insights: Discover L&E Research’s Cutting-Edge Facility in Denver L&E Research has expanded its footprint with a new state-of-the-art facility in Denver, Colorado, perfectly positioned in the vibrant heart of the Glendale neighborhood. Known...
by leresearch | May 7, 2024 | Insight Communication, Market Research, Qualitative Research, Quantitative Research, Technology
April Adventures: Atlanta to Austin and All Around Several members of team L&E attended the Insights Association’s Annual Conference and IIEX North America this past April. We wanted to share our takeaways from these two wildly different events. IA’s Conference...
by leresearch | Apr 4, 2024 | Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Webinar
The Crucial Role of Participant Engagement in Qualitative Market Research In the realm of qualitative market research, research participants are not just mere contributors but the very lifeblood of the industry. Their insights, opinions, and experiences are the raw...