by leresearch | Apr 4, 2024 | Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Webinar
The Crucial Role of Participant Engagement in Qualitative Market Research In the realm of qualitative market research, research participants are not just mere contributors but the very lifeblood of the industry. Their insights, opinions, and experiences are the raw...
by leresearch | Mar 4, 2024 | Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology
The 5 Advantages of Working with an ISO Certified Partner In an era where worries about data security breaches and privacy violations are widespread, especially in sectors such as healthcare and finance, safeguarding sensitive information is one of our utmost...
by leresearch | Feb 5, 2024 | Consumer Psychology, Insight Communication, Market Research, Qualitative Research, Recruiting, Technology
QRCA 2024: The Qual Research Landscape of Tomorrow The L&E team has just returned from the QRCA Annual Conference held in Denver. We came back inspired and energized by the innovations sweeping through the market research qualitative industry, and the alternative...
by leresearch | Feb 2, 2024 | Market Research, Qualitative Research, Quantitative Research, Technology, Virtual Environment
Recipe for the perfect qual panel Step Six: How to Make it Happen Welcome back to our ongoing series uncovering the key ingredients behind the perfect qualitative panel. In this edition, we’re diving into the behind-the-scenes elements that make the process...
by leresearch | Nov 29, 2023 | Insight Communication, Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Virtual Environment
Recipe for the perfect qual panel Step Five: Quality Control for Qualitative Excellence To ensure the success of your qualitative research, maintaining high quality-control is imperative across all industries. But don’t worry, you’ve made it this far. By...
by leresearch | Nov 17, 2023 | Insight Communication, Market Research
From Chat GPT to Gen Z: Key Takeaways from our Time at CRC This year’s CRC conference provided us with valuable lessons in steering growth amid uncertainty. The event was designed exclusively for insight leaders and professionals seeking career advancement by...