by leresearch | Jul 27, 2018 | Insight Communication, Market Research, Qualitative Research
A major part of creating actionable insights for clients is making sure we, as qualitative researchers, communicate research findings to them effectively – and a good way of doing this is through the art of storytelling. There are a number of elements that need...
by leresearch | Jul 18, 2018 | Insight Communication, Market Research, Qualitative Research, Technology
1. Regarding sharing qualitative insights – When we share our insights with clients, we want to keep it fresh, and keep them engaged throughout our journey. We heard directly from our expert panel during our June webinar “Qualitative Analysis and Insight...
by leresearch | Jun 27, 2018 | Insight Communication, Market Research, Qualitative Research, Technology, Webinar
6 Steps to Perfect Qual Webinar Series Summary Step 4 and 5 – Qualitative Analysis and Insight Communication Webinar – Webinar held on June 6, 2018 It’s going to be hard to top this one! In this recent webinar in our series, focusing on Qualitative Analysis and...
by leresearch | Jun 19, 2018 | Focus Groups, Insight Communication, Market Research, Qualitative Research
6 Steps to Perfect Qual White Paper Download Step 5: Insight Communication Once you’ve completed your qualitative research, it’s crucial to communicate the results in a way that motivates clients and stakeholders to take action. So, how can this be accomplished? This...
by leresearch | May 10, 2018 | Focus Groups, Insight Communication, Market Research, Qualitative Research
6 Steps to Perfect Qual White Paper Download Step 4: Qualitative Analysis To get to the heart of qualitative analysis, you need to dig deep, as well as scope the bigger picture, to provide actionable insight for the client to address the problem. This next L&E...
by leresearch | May 8, 2018 | Insight Communication, Market Research, Qualitative Research, Webinar
6 Steps to Perfect Qual – Free L&E Webinar Series (available via on-demand) On June 6, 2018, L&E hosted our third webinar in our “Six Steps to Perfect Qual” webinar series for 2018 with Joan M. Lewis, Shaun Stripling and Walt Barron as our...