by leresearch | Nov 29, 2023 | Insight Communication, Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Virtual Environment
Recipe for the perfect qual panel Step Five: Quality Control for Qualitative Excellence To ensure the success of your qualitative research, maintaining high quality-control is imperative across all industries. But don’t worry, you’ve made it this far. By...
by leresearch | Nov 17, 2023 | Insight Communication, Market Research
From Chat GPT to Gen Z: Key Takeaways from our Time at CRC This year’s CRC conference provided us with valuable lessons in steering growth amid uncertainty. The event was designed exclusively for insight leaders and professionals seeking career advancement by...
by Lamae Weber | Aug 29, 2023 | Consumer Psychology, Insight Communication, Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Webinar
For the 6th consecutive year, industry experts from Microsoft, Procter & Gamble, Greenbook, and L&E Research gathered to discuss the state of the market research industry and its challenges, particularly in relation to data quality and authenticity. ...
by leresearch | Jun 6, 2023 | Consumer Psychology, Insight Communication, Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Virtual Environment, Webinar
Unleashing the Power of MROCs to Achieve Better Business Insights The concept of research has evolved significantly, moving towards a hybrid approach that combines qualitative and quantitative methods. This shift has been influenced by various factors, with COVID-19...
by leresearch | Apr 28, 2023 | Insight Communication, Market Research, Qualitative Research, Quantitative Research
Recipe for the perfect qual panel Step One: Planning and consultation Great results are as important as the starting point. To recruit the perfect qual panel there aren’t any shortcuts, and the planning phase is where we build solid foundations for a successful...
by leresearch | Jul 31, 2018 | Insight Communication, Market Research, Qualitative Research
When the large amount of information behind quality research is transformed into a story, the story needs to be complemented with high quality design to ensure it is optimized for client engagement. Visualizing data in quantitative research gets a lot of attention in...
