by leresearch | Aug 27, 2024 | Consumer Psychology, Focus Groups, Market Research, Qualitative Research, Quantitative Research, Recruiting
Dual Pillars of MR Success: Data Quality and Participant Selection In marketing propelled by data-driven decision-making, the landscape of market research is undergoing a profound transformation. The traditional methods of gauging consumer preferences and behavior are...
by leresearch | Jul 22, 2024 | Consumer Psychology, Focus Groups, Market Research, Qualitative Research, Quantitative Research, Recruiting
The Real Participants’ Motivators Research participants have often been overlooked. We want to change that. With our researcher partners, we asked participants what keeps them engaged and what drives them away. With learnings from our popular webinar “Consider...
by leresearch | Jul 3, 2024 | Consumer Psychology, Focus Groups, Market Research, Qualitative Research, Quantitative Research, Recruiting
Enhancing Participants’ Experience Together For too long, the experience of research participants has been overlooked. At L&E we are determined to give participants’ a voice, beyond the single research project. Together with our research partners, we conducted a...
by leresearch | May 29, 2024 | Focus Groups, Market Research, Qualitative Research, Quantitative Research, Technology
Elevating Insights: Discover L&E Research’s Cutting-Edge Facility in Denver L&E Research has expanded its footprint with a new state-of-the-art facility in Denver, Colorado, perfectly positioned in the vibrant heart of the Glendale neighborhood. Known...
by leresearch | Sep 22, 2023 | Focus Groups, Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology
Recipe for the perfect qual panel Step Four: Recruitment at Its Best So, you’ve assembled your perfect panel, what now? Now, it’s time to ensure that your panel not only reflects the diversity of the groups you’re studying but also guarantees the accuracy...
by leresearch | Jul 28, 2023 | Focus Groups, Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology
Recipe for the perfect qual panel Step Three: Quality Qualitative panels This is probably one of the most important ingredients in our recipe: the panel. After exploring the planning phase and looking at the importance of good project management, we’re now at the key...
